The Inspirational Power Of “Why”
The ability to inspire others is priceless. Think about it, if you are able to inspire other people to action, the potential of what you and that group can accomplish is limitless.
Unfortunately we often come up short in the area of inspiration because we fail to ask the right question. We fail to ask the underlying question that leads to the the motivation of others. We fail to ask, “why?”
Simon Sinek (@simonsinek), does a brilliant job of expressing this in a talk he did for TED, where he talks about “The Golden Circle.”
How can you be more intentional about using the inspirational power of “why” to motivate the teams you lead?
For more great ideas from Simon Sinek, visit his blog.
Posted on April 14th, 2011 by David | 2 Comments »





“People don’t buy what you do, they buy why you do it.”
Brilliant stuff!
I love most everything TED.
Thinking in those terms completely changes the way you approach leadership, business, parenting, etc. I loved that video and ended up buying Simon’s book.